Yeah. We have an "abandoned" Showcase just off the highway, and the "new" (with recent additional theaters built even) one just around the corner from the mall. They drove themselves out of business - with a newer, stadium seating theater. But I'm sure, to them, better this than a competitor. Besides, they still use the highway visible billboard to advertise what's playing at the new theater.
If they wanted, they could open up the old theater to play older movies - including indie flicks - if they thought they could make a profit at it.
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Just another profit-mad business strategy
Date: 2008-05-15 03:13 pm (UTC)If they wanted, they could open up the old theater to play older movies - including indie flicks - if they thought they could make a profit at it.